Summer Olympics

Tokyo 2020

23/07/2021 - 08/08/2021

It is the 32nd edition of the Summer Olympics, which was hosted by the Japanese capital, Tokyo, from July 23 to August 8, 2021, which was postponed for a whole year due to the Corona pandemic.

This was the second time that Tokyo hosted the Summer Olympics after the first time in 1964 and Tokyo became the first Asian city to host the Olympic Games twice.

And all the activities of the Tokyo Olympics competitions were held without the presence of the fans, in conjunction with the declaration of a state of emergency in Tokyo due to the Corona virus.

More than 11,000 athletes representing 205 countries and the refugee Olympic team participated in this tournament and competed in 33 sports, including 5 new sports, namely climbing, karate, surfing, skateboarding and baseball/softball.




Jordanian team mission




Jordan participated in the 32nd edition of the Summer Olympics, which was held in the Japanese capital, Tokyo, from July 23 to August 8, 2021. This is the eleventh edition in which Jordan participates in the Summer Olympics, which began in the Moscow Olympics in 1980 and continues to this day. Jordan represented 14 male and female athletes in this Olympic cycle, which is the largest number of Jordanian participants in the history of Jordan's participation in the Olympics. This team outperformed the largest Jordanian participation, which was in the Los Angeles Olympics in 1984, with 13 male and female players.

It was also the first time that Jordan represented 8 different sports in the Olympic Games, namely, equestrian, boxing, taekwondo, karate, judo, archery, athletics and swimming. The Jordanian participation in the Tokyo Olympics was characterized by the presence of the largest number of qualifiers in the history of Jordanian participation in the Olympics, through 10 athletes who qualified through the qualifiers and qualifying stations, which is double the previous record for the largest number of Jordanian qualifiers, which was in London in 2012.
  • Administrators
    2
  • Coaches
    10
  • Athletes
    14
  • Doctors and therapists
    4
Olympic medals
0 1 1

Coaches and referees

Coaches

  • Faris Al-Assaf (Taekwondo)
  • Muhammad Al-Bakhit (Taekwondo)
  • Muhammad Khalaf (Judo)
  • Mohamed Ibrahim (Karate)
  • Hussein Al-Fady (athletics)
  • Ali Al-Nawaisah (swimming)
  • Raed Al-Qurashi (shooting)
  • Andrei Proskonin (boxing)
  • Nabil Haimour (boxing)
  • Raad Hami Youssef Nasser (Equestrian)

Referees

  • Adham Makhdem, Ahmed Al-Ruwaili and Muhammad Bakkar (Football)
  • Adam Amawi (Taekwondo)
  • Iyad Al Mughaira (Fencing)
  • Basel Al Noubani (Badminton)

Media campaign




Including its strategic plan to raise awareness of Jordanian participation in world championships, the Olympic Committee was keen on the presence of its media team at the Olympic Games Tokyo 2020 to cover the activities of the Jordanian team and ensure that information reaches the target groups as soon as possible on the communication channels approved by the Committee, which are:

  • Social networks
  • website
  • Google drive, which included direct communication with local media networks to ensure that the materials for Jordanian participation were kept up-to-date.



Objectives

  1. Comprehensive coverage of the Jordanian team’s participation and access to players’ news to the largest possible category at the local and regional levels.
  2. Opening up prospects for cooperation with local media by securing media materials for them
  3. Opening channels of communication and building media relations between the Jordan Olympic Committee and its counterparts from the National Olympic Committees.
  4. Consolidating contact between the Olympic Committee and the Arab Olympic Committees.
Facts
  • Sports
    33
  • Halls
    41
  • Nationalities
    205
  • Athletes
    11565

Olympic projects

Support our heroes in the Olympics
The aim of this project was to shed light on the Jordanian team’s participation in the Tokyo 2020 Olympics through the media team located in Tokyo, through continuous follow-up of the Jordanian players’ competitions and matches, and publishing the results, moment by moment, and publishing news, photos and media materials for the Jordanian participation.




With the Arabs in the Olympics
It is a project launched during the Olympic Games to support Arab participation in the Olympics by publishing reports and designs on the Arab champions who achieved medals in the Olympic Games. Where the Jordanian team was in 11 Arab crowns out of 18 during the Tokyo Olympics.




Tourism promotion
It is a project to support tourism in Jordan through the champions and champions of the Jordanian team that participated in the Tokyo Olympics by publishing pictures of the players in the most important tourist areas in Jordan, before their competitions in the Tokyo Olympics.




Google Drive Project
The Media Department has launched a special account on Google Drive that contains all the written and visual media materials and shared with local media on a timely basis during the period of participation as a kind of service for local media and partners to obtain adequate reporting directly from Tokyo.



Media coverage stats

  • Archive post

    Recording the competitions of the Jordanian team, which were broadcast on television and filming the competitions in Tokyo through the media team, and monitoring interviews and television and news reports that talked about the Jordanian participation

  • Media messages

    Writing 31 press releases

  • Pictures

    More than 500 photos posted

  • Videos

    18 videos posted during gaming period 18 videos posted during gaming period

Platform stats

  • Number of posts
    157 posts

    Total views of posts
    17.3 million

  • Number of stories
    234 stories

    Total views on stories
    2.2 million

  • Total reach
    8.5 million

    free access from them
    4.3 million

  • Total video views
    2.9 million

    Free Views from them
    4.3 million

  • Total interaction
    2.7 million

    Likes: 528 thousand
    Posts: 27 thousand
    Comments: 39 thousand
    Links: 37 thousand
    View photos: 400 thousand
    Other clicks: 1.7 million

  • Arab publications stats
    17 posts for Arabs

    Interaction
    1 million
    Access
    5.5 million
    2.7 million of them have free access

Marketing campaign




The Jordan Amateur Boxing Federation was established in 1971 and includes about 278 male and female players. The Federation includes 10 centers and 9 clubs. It participated in 3 previous Olympic editions in 1988, 2012 and 2016. The Jordan Amateur Boxing Federation was established in 1971 and includes about 278 male and female players. The Federation includes 10 centers and 9 clubs. It participated in 3 previous Olympic editions in 1988, 2012 and 2016. The Jordan Amateur Boxing Federation was established in 1971 and includes about 278 male and female players. The Federation includes 10 centers and 9 clubs. It participated in 3 previous Olympic editions in 1988, 2012 and 2016.


Sponsors and Supporters

  • Strategic partner
    Partner name
  • Golden sponsor
    Partner name
  • Silver sponsor
    Partner name
  • Bronze Shepherd
  • Supporters of the Olympics
    Partner name

The Olympic Team Uniform for the Games

A special dress has been introduced for the Olympic Games (Tokyo 2020).

The uniform for the Olympic Games (Tokyo 2020) consists of a jacket, pants, two white and black T-shirts, sports shorts, a sports cap and a uniform travel bag for the participating mission.

An official suit was allocated to appear at the opening ceremony, in addition to the luxurious Jordanian shemagh and the ties bearing the logo of the Jordan Olympic Committee, which were designed specifically for the Olympic mission.



The contents of the bags of the Olympic mission to Tokyo 2020

  • Olympic Committee tracksuit
  • Tracksuit for the Olympic Games (Tokyo 2020)
  • Sneakers (limited edition), Olympic Committee sneakers and formal shoes
  • A luxurious Jordanian shemagh
  • Instructions booklet issued by the Organizing Committee
  • Olympic Committee pins 100 pins
    personalized small bag
  • Masks bearing the Jordanian flag
  • Sports towel




Statistics on marketing matters that have been implemented


  • Statistics on Marketing Matters A marketing campaign was implemented for the Olympic mission and included banners (advertising panels) distributed on 8 traffic bridges in Amman from 7-10 to 8-10
  • An introductory event for the Olympic mission was held in the Sports City, during which 1,000 flyers were distributed containing the names of the participating players
    650 bracelets bearing the Jordanian Olympic values ​​were distributed
  • The Olympic Committee’s 400 bronze pins were distributed
  • A competition was held to attend and the official t-shirt of the Jordanian Olympic Committee was distributed to the 5 winners
  • Banners with pictures of players and encouraging slogans for 4 players were designed and printed and were hung in the Olympic Village.
  • 300 olympic mission promotional posters were printed and sent to the olympic village


Olympic mission meeting


The meeting of the Olympic mission was organized at the Generations For Peace headquarters, where the hall was organized to receive bags, diaries and all the requirements of the mission, in addition to the lunch party for the players and coaches. A group photo was taken of the players and the entire mission.




Gifts distributed


  • 206 gifts containing key chains and fridge magnets bearing pictures of Jordan and Jordanian heritage were distributed to all
  • Olympic committees participating in Tokyo 2020.
  • The pins of the Olympic Committee, which were designed inside wooden boxes for the Olympic participation.
  • Gifts for volunteers 25 Committee T-shirts
  • Arabic sweet number 20
  • Luxury Jordanian shemagh 15
  • Shields of the Olympic Committee




Olympic Pins

The Jordan Olympic Committee pins collection, which contained the complete set in numbered wooden boxes, was issued as a special edition that was distributed to VIPs in the Olympic movement during participation in the Tokyo 2020 Olympics.

Pins were distributed to the Olympic delegation participating in the Tokyo 2020 Olympics, distributed as follows:

Colored Pin: 630 Pin
Golden Pin: 315 Pin
Silver Pin: 1125 Pin
Bronze Pin: 2295 Pins

In total: 4,365 pins were distributed to the mission